The Uncomparable Contractor

You're winning jobs. So why does it feel like you're losing?

The phone is ringing. The schedule is packed. By the measures most contractors use to keep score, you're doing everything right. But too often, a long day on the job site ends with detours to driveways for free looks, and then a long night at the kitchen table writing them all up.

You built a business. Somewhere along the way it started to feel like you built a treadmill.

The problem isn't your work ethic. It's that you're comparable.

As long as a customer can line you up against three other contractors and pick by price, nothing you do changes the math. You'll always be just one of four. And one of four is a commodity.

The Uncomparable Contractor is how you step off. Written by a working masonry contractor with more than thirty years in the trade, this is not a consultant's theory. It's a field-tested method for independent contractors who are ready to specialize, simplify, set their own price, and stop letting the lowest bidder set it for them.

Nine declarations. Three pillars. One decision.

SPECIALIZE

• I Will Specialize. My expertise is the one thing a customer can't shop by price.
• I Will Build a Name. I will become the obvious choice before the first call is made.

SIMPLIFY

• I Will Qualify Before I Commit. No more driving to jobs that were never a fit for me.
• I Will Quote One Flat Price. Fast, certain, no surprises.
• I Will Be Selective. Not every customer is my customer.

SET YOUR PRICE

• I Will Talk About Money Early. I will name my number without wasted time.
• I Will Refuse to Work at a Loss. Every job makes money. No exceptions.
• I Will Charge More. Higher prices attract better customers and fund better work.
• I Will Refuse to Be a Commodity. I am not one of four, hoping to be chosen.

This book is for the contractor who knows that there hs to be a better way.

There is. This is it.