Understanding Aesthetics for the Merchandising and Design Professional
Marie Fiore, Ann
ISBN 10: 1563678098 ISBN 13: 9781563678097
Published by Fairchild Books, 2010
Used
Soft cover
From
Friends of Johnson County Library, Lenexa, KS, U.S.A.
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About this Item
Description:
The paperback book is in good condition but the exterior shows some wear from use. The pages appear to be clean and unmarked. All items ship Monday - Saturday - Fast Shipping in a secure package. Your purchase will help support the programs and collections of the Johnson County (Kansas) Library. Seller Inventory # 53DTEE000C6X
Synopsis:
Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, the 2nd Edition of Understanding Aesthetics presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behavior. The multisensory approach to studying the elements and principles of design helps students master the underlying factors of successful design and learn how products and their promotional surroundings can establish brand identity and create a pleasing environment for the consumer.
About the Author: Ann Marie Fiore is a University Professor, Associate Chair, and Director of Graduate Education in the Department of Apparel, Events and Hospitality Management at Iowa State University, USA.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Understanding Aesthetics for the ...
Publisher: Fairchild Books
Publication Date: 2010
Binding: Soft cover
Condition: Good
Edition: 2nd Edition
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