Understanding Companies and Markets A Strategic Approach (Understanding Business Strategy and the Market Environment)
Language: English
Published by Wiley-Interscience, 1994
- Softcover
- New
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Seller Inventory # OTF-S-9780631190998
- Title
- Understanding Companies and Markets A Strategic Approach (Understanding Business Strategy and the Market Environment)
- Author
- Lowes, Bryan, Pass, Christopher, Sanderson, Stuar
- Publisher
- Wiley-Interscience
- Publication year
- 1994
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0631190996
- ISBN 13
- 9780631190998
- Seller catalogs
- 0, VCF
This path-breaking new textbook brings together the two key areas of business policy and industrial economics to provide students with a powerful new framework for understanding the factors which influence a firm's choice of strategy and the market consequences of these strategic choices.
An ideal text for students of business strategy and industrial economics. A lecturer's manual is available free of charge to adopters.
An ideal text for students of business strategy and industrial economics. A lecturer's manual is available free of charge to adopters.
"Synopsis" may belong to another edition of this title.
About the Author
Bryan Lowes is Lecturer in Managerial Economics, Christopher L. Pass is Lecturer in Management Economics and Stuart M. Sanderson is Senior Lecturer in Business Policy all at the Management Centre, University of Bradford, UK.
"About the title" may belong to another edition of this title.
Lakeside Books
Benton Harbor, MI, U.S.A.
5-star seller
AbeBooks seller since April 6, 2017
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