Research methods from the perspective of the consumer are taught in this text. It contains many examples of how the media presents scientific research to the public by including quotations directly from popular magazines, television talk shows and news broadcasts. Through the analysis of real-life examples, students can learn how to critically evaluate scientific information and gain an understanding of how and why certain findings are typically misinterpreted. Explaining statistics within the context of specific research designs, this text focuses on both effect, size and significance, while presenting values taken from actual studies for concrete application. Written mainly for an intermediate level, the text is also suitable for students at all levels.

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Bibliographic Details

Title: Understanding Psychological Science
Publisher: Pearson Education Limited
Publication Date: 1995
Language: English
ISBN 10: 0065014596
ISBN 13: 9780065014594
Binding: Hardback
Condition: Good

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