Getting Unlimited Impact With Limited Color

As a designer, you see all colors of the spectrum. But the client getting the production and printing bills may see only black and red. What's an artist to do? Simple - get more artful. Make the color you can afford work harder, look better and pay off in impact - without paying princely prices. Here you'll find technique after technique for creating the illusion that you've used more colors than you really have - whether you've printed three or more colors - or only one.