Unlocking the Emperor's Door: Success, Tradition and Innovation in China

Christopher Sheedy

ISBN 10: 1473698391 / ISBN 13: 9781473698390

Published by Nicholas Brealey Publishing 2020-11-26, 2020

About this Item

Seller Inventory # 6666-HCE-9781473698390

Bibliographic Details

• Title: Unlocking the Emperor's Door: Success, Tradition and Innovation in China
• Publisher: Nicholas Brealey Publishing 2020-11-26
• Publication Date: 2020
• Language: English
• ISBN 10: 1473698391
• ISBN 13: 9781473698390
• Binding: Paperback
• Condition: New

About this title

Synopsis

Every Western business leader wants to know more about China in order to enjoy a greater chance of business success in China. They also need to understand how and why Chinese businesses are spreading throughout the world, particularly under the new 'One Belt, One Road' initiative.

However, few seek advice from those who best know the answers - Chinese business people. In Unlocking the Emperor's Door, we utilize exclusive and unparalleled access to multi-billionaire Li Jinyuan and his multinational Tiens Group as a case study to show how it's done in the broader context of a fast-changing China and a complex world.

About the Author

Chris Sheedy is a corporate writer, journalist, author, copywriter, media consultant and content marketer with over 20 years of industry experience in print, TV, books, radio, PR and online. He is a published non-fiction author in Australia and the USA.