Unsafe: The Irrational Logic of Risk

Explore the complexities of human decision-making in high-stakes environments. Understand how culture, leadership, and personal experience shape perceptions of risk, leading to choices that seem rational but can result in catastrophe.

UNSAFE delves into the intricate dynamics of decision-making, revealing why even the most intelligent and well-meaning individuals can find themselves on paths that lead to disaster. The book challenges the conventional belief that safety is merely about adhering to rules and regulations. Instead, it emphasizes that human behavior is influenced by a myriad of factors, including identity, past experiences, and the cultural context in which individuals operate. Through compelling narratives and real-life examples, UNSAFE illustrates how these elements intertwine to create a landscape where decisions are made under pressure, often leading to catastrophic outcomes.

Drawing from extensive experience in high-hazard industries, the author provides a unique perspective on the psychological and cultural underpinnings of risk perception. The book highlights the drivers of human decision-making and their importance in understanding why people continue to make errors that compromise personal safety. It argues that failures are not simply the result of bad judgement but are often rooted in human context. By examining the interplay between leadership, organizational culture, and individual biases, UNSAFE offers valuable insights into how to foster a predictably safe environment where thoughtful decisions thrive.

This thought-provoking exploration serves as a wake-up call for leaders and organizations alike, urging them to reconsider their approach to safety and risk management. UNSAFE is essential reading for anyone seeking to understand the deeper truths behind human behavior in the face of risk and uncertainty.

Timothy Hicks grew up on a remote farm in rural Oklahoma, learning independence and responsibility early. With over three decades in operational leadership and occupational safety in the oil and gas sector, he is a recognized expert in process safety and occupational health. Hicks has consulted for OSHA, the EPA, and various civil cases. His research with NIOSH on cancer-causing dust in hydraulic fracturing led to new OSHA regulations. He has conducted over a thousand hazard reviews and published articles on occupational health. Hicks is a Certified Safety Professional and a Certified Industrial Hygienist. His book, UNSAFE, explores risk perception and decision-making failures.