Title: Utilizing New Information Technology in Teaching of International Business : A Guide for Instructors
Publisher: Routledge
Publication Date: 2018
Language: English
ISBN 10: 1138478970
ISBN 13: 9781138478978
Binding: Hardcover
Condition: As New

About this title

Synopsis

Originally published in 1985 this book looks at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of both British and American companies, the book gives examples of both effective and less effective practices. The author puts forward a general framework of good practice for the benefit of both practitioners and business studies students.

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Fahri Karakaya

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