The Value of People Analytics: Using HR Data and AI to Drive Business Results

Turn people analytics into measurable business value and strategic advantage.

The Value of People Analytics is a practical guide for senior HR leaders, people analytics professionals and business executives who want to connect workforce insights with organizational performance.

Written by Jonathan Ferrar, Jay Dorio and Madhura Chakrabarti, this book shows how to build the capabilities, models and culture needed to use people analytics strategically. It explains how to move from HR observations to business insights, measure the impact of analytics and scale activity through automation.

You'll learn how to:
- Link people analytics to business priorities
- Measure workforce impact on performance
- Scale analytics through automation
- Embed a data-driven HR culture
- Build executive confidence in workforce insight

With practical guidance for adoption, governance and implementation, The Value of People Analytics helps senior professionals turn workforce data into better decisions, stronger performance and lasting competitive advantage.

Themes include: people analytics, HR strategy, workforce data, business performance, data-driven culture, organizational effectiveness

Jonathan Ferrar is a consultant, speaker, author and business advisor in HR strategy, workforce analytics and the future of work. Previously, he worked for more than 25 years in corporate business (most recently IBM) in both the United Kingdom and the United States.