Visual Creativity
Pricken, Mario
Sold by ThriftBooks-Dallas, Dallas, TX, U.S.A.
AbeBooks Seller since July 2, 2009
Used - Hardcover
Condition: Used - As new
Ships within U.S.A.
Quantity: 1 available
Add to basketSold by ThriftBooks-Dallas, Dallas, TX, U.S.A.
AbeBooks Seller since July 2, 2009
Condition: Used - As new
Quantity: 1 available
Add to basketPages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
Seller Inventory # G0500511667I2N00
Inspirational ideas for advertising, animation, and digital design from a leading creative director.
Mario Pricken's previous book, Creative Advertising, sparked the imaginations of countless advertising, marketing, media, and design professionals. Now Visual Creativity goes one step further.
This practical guide is filled with tips and techniques specifically designed to create whole new worlds of visual ideas. Creatives from the fields of advertising, film, photography, computer animation, and game development will find a wealth of exercises and methods to help them hone their creative capabilities, produce inspirational campaigns, and move in new directions. Interviews with leading names in the industry such as Ben Snow, Daniel Kleinman, and Volker Engel give an insider's perspective on the sources and strategies of visual creativity, while their methods are vividly illustrated with hundreds of full-color images.
Over 750 color illustrations"About this title" may belong to another edition of this title.
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