Goes beyond the nuts-and-bolts of site-building to show the process and principles behind effective Web sites. 124 diagrams and photos show how -Plan a Web site so it delivers what users want -Train staff to be skilled site-builders -Organize sites to be user-friendly -Build exactly the site desired -Maintain a site so it stays consistent Includes an illustrated scenario tracing the progress of a sample project, and a site-building checklist for creating new sites.

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