Visual Literacy: A Conceptual Approach to Graphic Problem Solving

Wilde, Richard, Wilde, Judith

ISBN 10: 0823056201 / ISBN 13: 9780823056200

Published by Watson-Guptill, 2000

About this Item

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Bibliographic Details

• Title: Visual Literacy: A Conceptual Approach to Graphic Problem Solving
• Publisher: Watson-Guptill
• Publication Date: 2000
• Language: English
• ISBN 10: 0823056201
• ISBN 13: 9780823056200
• Binding: Paperback
• Condition: Very Good

About this title

Synopsis

Now in a more affordable format for students, this stimulating hands-on course in creative thinking gets right down to specific design problems and offers viable solutions to them.

Nineteen challenging assignments and over one thousand pieces of solution art executed by the authors’ students are presented. Each visual problem shows the actual assignment sheet given to the students and includes an analysis of the problem’s underlying intent, addressing principles such as framal reference, negative-positive relationships, cropping techniques, and other important issues.

About the Author

Judith Wilde is an instructor at CUNY’s Kingsborough Community College and creative director of Wilde Design. Richard Wilde is chairman of the Graphic Design and Advertising Departments at the School of Visual Arts. They live in New York.