Visualizing Your Business: Let Graphics Tell the Story (With CD-ROM)

Provides the tools effective management needs to present sound analysis with clarity and insight
This invaluable guide provides managers, business owners, and consultants with the necessary tools to manage information, set goals, measure progress, and make fast decisions by quickly evaluating financial information and communicating it to their companies. Packed with real-world examples and dozens of illustrations from both the "do" and "don't" categories of information design, this book shows managers how to make memorable presentations that demystify complex issues and artfully integrate both financial and nonfinancial information. This book takes managers step-by-step through the process of creating visually effective exhibits that will enhance presentations and improve the understanding of key financial information necessary for management decisions. Plus, a CD-ROM is included with twenty-five key examples of graphical displays prepared in PowerPoint and Excel.
Keith R. Herrmann is a Controller with BlueStar Systems Group. He has held key strategic planning and financial positions with Black & Decker, Exide Electronics Group, Invensys Plc, and Midway Airlines.

"Keith Herrmann's book should be required reading for managers at all levels."-- Frederick Smith Chairman and CEO, FedEx Corporation

"Mr. Herrmann has done it again: taken a seemingly simple task, preparing (and, of course, delivering) charts and graphs, and turned it into a learned if entertaining treatise-as usual, with a deft touch and an intimate knowledge of how thirsting for knowledge CEOs and other corporate executives are. He has turned a simple subject into a minor masterpiece. All you never knew you needed to know concerning charts and graphs and their preparation." --Sid Cato President of Cato Communications Publisher of Newsletter on Annual Reports

"Mr. Herrmann addresses an increasingly important communication area with clarity and breadth." --Gary DiCamillo Chairman and CEO, Polaroid Corporation