My Voodoo: A Practical Guide to Unleashing the Magic in You and Your Work

After the hugh success of Corporate Voodoo (1841121576) comes the Voodoo Fieldbook - My Voodoo - a practical guide to making the messages of Corporate Voodoo come alive in your life and work.

In My Voodoo there will be further insights from first hand practitioners and interviews with key figures in the Fast Businesses described in Corporate Voodoo as well as new initatives for you to learn from. It will look at the Slow Businesses in Corporate Voodoo and how they've responded to the challenge of being termed Muggles plus takes a look at some recent joiners of the Muggles fraternity. Stories from corporate and personal Voodoo practitioners in all walks of life and work and above all pragmatic exercises for working on you, your colleagues and your whole organisation.

My Voodoo is a book not simply for reading but for working with and on. It is a place to dream, to learn and to let your imagination fly and a place to face up to and remove the barriers that hold you or your organisation back. As you scribble, make notes, doodle and daydream, My Voodoo will become Your Voodoo.

RENE CARAYOL is one of the world's leading authorities on business transformation. He has twenty years' experiance at the top of major corporations including Pepsi, IPC Magazines and Marks and Spencer, many of them as a main board director. His management messages are essentially practical. But he also has the vision to translate that experience into a coherent, compelling and exciting philosophy.

Combining an insider's knowledge of the IT world, and long familiarity with the ways of the boardroom, Rene Carayol is uniquely qualified to guide corporations through the maze of the new world economy.

DAVID FIRTH is an international consultant, writer and conference speaker who works with individuals and companies intent on embracing the future. He is the author of The Corporate Fool, Corporate Voodoo, Smart Things to Know about Change and Smart Things to Know about People.