WUM Approach to Capture Web Users N.P.B. as to improve design of sites

Singh, Hemant Kumar

ISBN 10: 3659177318 / ISBN 13: 9783659177316

Published by LAP LAMBERT Academic Publishing, 2018

About this Item

144 pages. 8.66x5.91x0.33 inches. In Stock.

Seller Inventory # 3659177318

Bibliographic Details

• Title: WUM Approach to Capture Web Users N.P.B. as to improve design of sites
• Publisher: LAP LAMBERT Academic Publishing
• Publication Date: 2018
• Language: English
• ISBN 10: 3659177318
• ISBN 13: 9783659177316
• Binding: Paperback
• Condition: Brand New
• Weight: 0.26 kilograms

About this title

Synopsis

This research has proposed two approaches that are the efficient classification approach and approach based on threshold value for improving the design of sites. The classification algorithm uses LCS to categorize the browsing patterns and based on the classified patterns website improvement algorithm is proposed. Factors being used to judge the quality of the prediction are accuracy and coverage. The second algorithm proposes a mathematical model based on threshold value to improve design of sites. It states that if the Average click ratio is greater that threshold (eg. threshold=2) it means web personalization or web transformation is required i.e. either improve the linkage on web page or reshuffle the web pages. AMPL that is a mathematical programming language using CPLEX and MINOS 5.5 solver being used to generate the code for the proposed approach. And calculated the necessary clicks needed to attain the target page.