You Don't Want to be the Biggest. You Just Want to be the Richest: A path to a successful career and a happier life

Phillip Krinker’s “You don’t want to be the biggest … you want to be the richest - a path to a successful career and a happier life” is a treasure trove of wisdom, drawn from 46 years of hands-on experience in the insurance world. Starting as an 18-year-old insurance technician earning a modest salary, Phillip worked his way to executive roles at two top corporations. Then he started his company & in just 15 years, the company become the undisputed leader in Brazil’s trade credit insurance. Phillip shares his four-phase career blueprint and unveils his 18 Golden Rules for success. He introduced innovative insurance products during the country’s economic reforms management and client profitability defined his successful 40-plus-year career. Through personal stories of triumphs and setbacks, providing a powerful toolkit for career growth.

Phillip Krinker began his insurance career in 1978 and became a pioneer in Brazil's trade credit insurance market. He introduced innovative insurance products during the country's economic reforms and founded a leading specialized brokerage in 2007. His focus on risk management and client profitability defined his successful 40-plus-year career.