The Way of Nowhere: Eight Questions to Release Our Creative Potential

Renowned for their world-class approach to innovation, the nowhere group works with a wide range of businesses, government agencies, and individuals to develop their creativity and innovation in the workplace. This groundbreaking and insightful guide brings together years of the group's collective experience and maps out the ways that anyone can become more productive, play a more creative role in an organisation, and nurture personal growth along the way. It contains eight breakthrough questions designed to stimulate and enrich the creative capacity of individuals and groups alike, and it demonstrates how to unlock the underlying forces at play within organisations, communities, and cultures.

Nick Udall is a cofounder and the CEO of nowhere group, and a cofounder and director of limitednowhere. Nic Turner is a director of nowhere group and a cofounder and managing director of limitednowhere.