The Web Designer's 101 Most Important Decisions: Professional Secrets for a Winning Website

In The Web Designer's 101 Most Important Decisions, Scott Parker distils his in-depth experience of web publishing into 101 practical insights that readers can draw on with ease. He offers best-practice and insider tips, from the basics--ensuring your web design is easily accessible and quick to load at the click of a mouse, and how to encourage people to return to your web pages and recommend them over and over again--through to designing diverse content and planning for the growth and development of your website, whether it's for business, professional or personal use. Not only for web designers, but also for anyone commissioning a web designer, this book offers a host of graphic design, process and technical tips, all fully illustrated, that will enhance your web publishing and help you stand out from the crowd!

• 101 practical tips for designing and commissioning the ideal website
• Tried and tested techniques from leading web professionals
• Includes real-life examples and up-to-date technical and legal advice

Scott Parker has more than 16 years experience in the web industry, in a variety of roles and sectors. He was Associate Editor of Internet Magazine, the UK's leading internet title during the dotcom boom and bust, where he wrote extensively on how to build and manage great websites. Until the end of 2009, Scott was Head of Product Design for Dr Foster Intelligence, one of the leading health information companies in the UK. He started his own web consultancy business to enable him to work with a broader variety of clients and offer a more personal touch on new and exciting projects.