Web Marketing That Works: Confessions from the Marketing Trenches
Language: English
Published by Wiley, 2014
- Softcover
- Used

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Condition: Used - Good
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Seller Inventory # G0730309274I3N00
- Title
- Web Marketing That Works: Confessions from the Marketing Trenches
- Author
- Franklin, Adam; Jenkins, Toby
- Publisher
- Wiley
- Publication year
- 2014
- Condition
- Good
- Dust jacket
- No Jacket
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0730309274
- ISBN 13
- 9780730309277
- Item weight
- 0.86 pounds
Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to start. No matter what industry you're in, the web offers efficiencies and solutions for sales, marketing and customer service, and many other business functions. For businesspeople, small business owners, and marketers, Web Marketing That Works offers proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more.
- Features insider advice and proven tactics for small business owners and marketers who want to tap into the power of the web
- Covers web strategy, execution, content marketing, and social media
- Includes 33 free, downloadable templates
- Written by the founders of Bluewire Media, one of Australia's top web marketing firms
Every business, large or small, can benefit from the web. If you're not already using the web to boost your business, you're falling behind the competition. Web Marketing That Works shows you how to get ahead―starting right now.
"Synopsis" may belong to another edition of this title.
About the Author
They have featured on Smart Company's Hot 30 Under 30 and the Dynamic Business 2010 Young Guns lists of young entrepreneurs, as well as in David Meerman Scott's bestselling book The New Rules of Marketing & PR.
Adam and Toby have been mates since Grade One. They went to primary school, high school and university together, competed in water polo and swimming teams, travelled overseas and then decided to start a business together in 2005.
"About the title" may belong to another edition of this title.
ThriftBooks-Atlanta
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