What Is E-business? : How the Internet Transforms Organizations

Li, Feng

ISBN 10: 1405125586 / ISBN 13: 9781405125581

Published by Wiley-Blackwell, 2006

About this Item

Unread book in perfect condition.

Seller Inventory # 4153777

Bibliographic Details

• Title: What Is E-business? : How the Internet Transforms Organizations
• Publisher: Wiley-Blackwell
• Publication Date: 2006
• Language: English
• ISBN 10: 1405125586
• ISBN 13: 9781405125581
• Binding: Soft cover
• Condition: As New

About this title

Synopsis

Based on fifteen years’ experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena.

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• A coherent introduction to e-business.
  
• Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services.
  
• Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues.
  
• Supported by online lecturer and student resources, available soon.

About the Author

Feng Li Is Chair of Information Management at Cass Business School, City, University of London, UK.  Previously he was Chair of E-Business Development at the Business School, University of Newcastle upon Tyne, UK.