A guide to the world of graphic design. It explores various issues that shape contemporary design: economics; ethics; technology; multimedia communication; theory and developments in other fields that impact globally on local cultures. It also focuses on work from various design locations, including China, Russia and Eastern Europe.

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Bibliographic Details

Title: What is Graphic Design For?
Publisher: Rotovision
Publication Date: 2006
Language: English
ISBN 10: 294036107X
ISBN 13: 9782940361076
Binding: Hardback
Condition: Good

About this title

Synopsis

What is Graphic Design For? is a major new graphic design handbook, which extends the issues raised in the bestselling original What is Graphic Design?

This guide to the world of graphic design, explores all the issues that shape contemporary design: economics; ethics; technology; multimedia communication; theory and developments in other fields that impact globally on local cultures. A special focus on work from emerging design locations, including China, Russia and Eastern Europe, is particularly invaluable.

The role of the graphic designer has never been so diverse: they must often copy write, edit, curate, originate photography and illustrations, design typefaces, and be astute marketers and businesspeople all in a world of converging media.

About the Author

Alice Twemlow writes, curates exhibitions, and lectures about matters relating to design, visual culture and their histories. She was program director at AIGA and of the 2004 GraficEurope conference. She lives in New York.

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