What Really Matters

"What Really Matters" is a gift - of experience, insight and passion - to anyone who cares deeply about Procter & Gamble. Pepper has written far more than a memoir; he has mined his own experiences and those of others he admires to distill timeless principles about: How we suceed at P&G: by building brands, learning from consumers, going for big wins. How we keep P&G in the lead: by building P&G's culture, tapping its sense of community, growing strong by doing good. How we live our lives: by developing and learning the value of passionate ownership, the surprisingly personal benefits of diversity, the power of a simple and clear model for living, the all-important role of family. With candor, conviction and humor, Pepper unveils his deeply held belief that P&G is "an institution and a community dedicated to a noble purpose worthy of a lifetime of one's best efforts."