What IS Organizational Intelligence?: An Intense Primer

Michael D. McMaster coined the phrase “organizational intelligence” in his 1995 book, The Intelligence Advantage: Organizing for Complexity. Since then, this concept—that an organization itself should be intelligent beyond its individual members—has become the basis of his consulting practice, workshops, and international conferences.

Keeping up with the times and being aware of the interplay among new technologies is imperative for businesses. Satisfaction of wants and needs has become cheaper and more convenient than ever before—the focus, therefore, no longer centers on manufacturing new products but on harnessing new ideas.

To compete effectively, organizations need to be adaptive entities that straightforwardly welcome change, constantly gathering information, generating new knowledge, and innovating based on those developments. Don’t rely on the methods of the machine age—take that essential step into the age of information and technology. This book will show you how.

McMaster provides a necessary vocabulary for truly grasping everything the organizational intelligence concept has to offer, inserting quotes and sharing information in list format to transform this complex material into easily comprehensible and actionable practices. What IS Organizational Intelligence? is an insightful, thought-provoking, and useful book for forward-thinking senior executives across all industries.

Michael D. McMaster is the CEO of Disruptive Consulting Inc. and the former CEO of both Transformational Technology Inc. and The Breakthrough Group ltd.

The business approaches and concepts he sets forth in this book as well as in his previous titles, The Intelligence Advantage: Organizing for Complexity and The Praxis Equation: Design Principles for Intelligent Organization, have been the bedrock of his thirty years of consulting work, during which he has engaged with senior executives from various global corporations, including Unilever, BP Exploration, Merck, and Monsanto.

Starting out as a young CPA, McMaster has since amassed a deep, informed knowledge base through study in a variety of fields, including psychology, linguistics, Austrian economics, pattern language, learning, philosophy, complex adaptive systems theory, and business organization and management.

He currently resides in Vancouver, BC.