What Sprakle is the RIGHT SPARKLE?: Why the Right Diamond is about Feelings, not just Forever

A powerful reflection on how modern women truly choose jewellery. Beyond size, price or tradition, it explores emotion, freedom and identity through nine inner "sparkles", redefining diamonds, luxury and self-expression and helping every woman find the sparkle that doesn't impress, but simply belongs. With over 15 years of experience across real estate, healthcare, and jewellery, Rohan Siroya, a third-generation jeweller, brings a rare blend of modern thinking and heritage values to fine jewellery. Based in Dubai, he leads the retail and lab-grown diamond divisions of Siroya Jewellers and Evermore Diamonds.