What is e-Business? How the Internet Transforms Organizations

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ISBN 10: 1405125586 / ISBN 13: 9781405125581

Published by - -, 2006

This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9781405125581

Synopsis:

Based on fifteen years’ experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena.

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• A coherent introduction to e-business.
  
• Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services.
  
• Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues.
  
• Supported by online lecturer and student resources, available soon.

About the Author: Feng Li Is Chair of Information Management at Cass Business School, City, University of London, UK.  Previously he was Chair of E-Business Development at the Business School, University of Newcastle upon Tyne, UK.

Bibliographic Details

Title: What is e-Business? How the Internet ...
Publisher: - -
Publication Date: 2006
Binding: Paperback
Condition: Very Good