When March Went Mad: The Game That Transformed Basketball
Language: English
Published by Times Books, 2009
- Hardcover
- Used

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A must-read for anybody who considers themselves a basketball fan.--Michael Wilbon, The Washington Post On March 26, 1979, basketball as we know it was born. The NCAA championship game played that day launched an epic rivalry between two exceptional players: Earvin Magic Johnson and Larry Bird. Though they played each other only once as college athletes, that game transformed the NCAA tournament into a multibillion-dollar enterprise and laid the foundation for the resurgence of the NBA. To this day it remains the highest-rated basketball game, college or pro, in the history of television. In the national bestseller When March Went Mad, Seth Davis recounts the dramatic story of the season leading up to that game, as Johnson's Michigan State Spartans and Bird's Indiana State Sycamores overcame long odds and great doubts to reach the game's grandest stage. Davis also tells the stories of their remarkable coaches, Jud Heathcote and Bill Hodges, and he shows how tensions over race and class heightened the drama of the competition. Davis combed through several years' worth of newspaper and magazine coverage, interviewed nearly one hundred people, and watched dozens of games to reconstruct the colorful, historic, and improbable narrative of how Larry Bird and Magic Johnson burst on the scene--a coming-of-age story that continues to resonate. The Final Four, the NBA, and the game of basketball have never been the same.…
Seller Inventory # CIN0805088105G
- Title
- When March Went Mad: The Game That Transformed Basketball
- Author
- Seth Davis
- Publisher
- Times Books
- Publication year
- 2009
- Condition
- Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 0805088105
- ISBN 13
- 9780805088106
The dramatic story of how two legendary players burst on the scene in an NCAA championship that gave birth to modern basketball
Thirty years ago, college basketball was not the sport we know today. Few games were televised nationally and the NCAA tournament had just expanded from thirty-two to forty teams. Into this world came two exceptional players: Earvin "Magic" Johnson and Larry Bird. Though they played each other only once, in the 1979 NCAA finals, that meeting launched an epic rivalry, transformed the NCAA tournament into the multibillion-dollar event it is today, and laid the groundwork for the resurgence of the NBA.
In When March Went Mad, Seth Davis recounts the dramatic story of the season leading up to that game, as Johnson’s Michigan State Spartans and Bird’s Indiana State Sycamores overcame long odds and great doubts that their unheralded teams could compete at the highest level. Davis also tells the stories of their remarkable coaches, Jud Heathcote and Bill Hodges—who were new to their schools but who set their own paths to build great teams—and he shows how tensions over race and class heightened the drama of the competition. When Magic and Bird squared off in Salt Lake City on March 26, 1979, the world took notice—to this day it remains the most watched basketball game in the history of television—and the sport we now know was born.
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About the Author
Seth Davis is an on-air studio analyst for CBS Sports coverage of NCAA basketball and is an on-air host, reporter, and analyst for the College Sports Television cable network. He is also a staff writer at Sports Illustrated, where he has worked since 1995, primarily covering college basketball and golf. A graduate of Duke University, Davis lives with his family in Ridgefield, Connecticut.
"About the title" may belong to another edition of this title.
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