When Retail Customers Count

Language: English

Published by Author Solutions Inc Feb 2005, 2005

1420824767 / 9781420824766

  • Hardcover
  • New
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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Hardcover

Condition: New

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Item description from seller

Neuware - When Retail Customers Count is the first book only book dedicated to telling the traffic and customer conversion story. From measuring the impact to advertising to understanding what drives conversion rates, the book covers all the bases. The book is a primer for retail management at all levels - from senior executives to store managers - describing the many ways traffic and customer conversion analysis can help retailers better measure results, drive performance and manage costs. The informal tone, case examples and over 100 graphs and charts make the material highly readable and accessible. Dr. Paul McElhone, Executive Director of the School of Retail at the University of Alberta says, Mark has managed to create a template that can be customized for all retailers regardless of size, product, or service. His professional, relaxed writing style is engaging. He has attacked head-on many of the challenges facing retailers and those in the service sectors. This is a great read full of excellent insights. Whether you are new to the retail game or a seasoned veteran When Retailers Customers Count is a great reference book for anyone involved in the retail decision-making process.…

Seller Inventory # 9781420824766

Title
When Retail Customers Count
Author
Mark Ryski
Publisher
Author Solutions Inc Feb 2005
Publication year
2005
Condition
Neu
Binding
Buch
Language
English
ISBN 10
1420824767
ISBN 13
9781420824766
Item weight
667 grams
Dimensions
235x157x23 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

Item7 to 10 business days5 to 7 business days
First itemUS$ 38.67US$ 49.72
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AHA-BUCH GmbH

Garlebsen 48
Einbeck, Germany 37574