Why The Heck Not?: Blueprints For Success From The Man Who Built DLF

K.P. Singh is presently the chairman emeritus of DLF Ltd―having retired as its executive chairman in 2020―India’s largest real estate company with a presence in various cities of India. Singh is known globally for his role in building modern India through his work as a real estate developer, creating high-end urban infrastructure to attract foreign and domestic investments. His efforts led to the creation and development of DLF City Gurgaon, Haryana, a model for urban development in India which is now being replicated elsewhere in the country. Singh has received many awards, including the Padma Bhushan in 2010 and the EY ‘Entrepreneur of the Year’ Lifetime Achievement Award in 2022. At ninety-five, he remains active in sports and philanthropy, having established the KP Singh Charitable Foundation to support the life of vulnerable sections of society in the country.

Aparna Jain spent twenty-three years in business development and marketing roles in technology and media sectors in India and the USA. At age forty, she pursued an international certification in leadership coaching to transform corporate India and in 2011, she founded Zebraa Works, a consultancy focused on corporate leadership coaching, training, and advocacy for diversity, equity and inclusion. Aparna is champion for inclusion of women in leadership levels at the corporate workplace. She written for a number of publications. An insomniac, she is a voracious crime fiction reader and is passionate about tennis. Aparna has authored books, including Own It: Leadership Lessons from Women Who Do, which was shortlisted for the Tata Literature Live Business Book Award 2016, and two best-sellers for adolescents, Like a Girl and Boys will be Boys. This is her fifth book.