The Win Without Pitching Manifesto

Blair Enns

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ISBN 10: 1999523504 ISBN 13: 9781999523503
Published by Gegen Press, 2010
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A manifesto of business practices for those who sell ideas and advice, The Win Without Pitching Manifesto lays out twelve steps in the form of proclamations that owners of creative businesses can take to distance themselves from their competition, regain the high ground in their client relationships and learn to win business without first parting with their thinking or writing lengthy proposals. The twelve proclamations were written to inspire owners of independent creative businesses (e.g.: design firms & advertising agencies) to rethink how their services are bought and sold. Anyone who sells ideas or advice will find relevance in their teachings.

About the Author: Blair Enns is the founder and CEO of Win Without Pitching, the sales training and coaching program for creative professionals. Since founding Win Without Pitching in 2001 (as a consulting practice, initially), Blair has advised hundreds of design firms, advertising agencies and other creative practices on six continents on how to deprogram themselves from the standard approach to winning new business. Blair's regular articles can be found at winwithoutpitching.com. His podcast, co-hosted with David C.Baker can be found at 2Bobs.com. He is @blairenns on Twitter. Blair lives in Kaslo, British Columbia, Canada and lectures throughout the world.

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Title: The Win Without Pitching Manifesto
Publisher: Gegen Press
Publication Date: 2010
Binding: Hardcover
Condition: as new
Edition: 2nd Edition

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