Word Up: The Lexicon and Language Guide to Changing Times and Emerging Generation

For more than a decade, author Mark McCrindle has been researching the emerging generations and the words they use, which both creates and define their sub-cultures. Drawing on surveys, focus groups, studies, statistics and online research, Word Up is an analysis of our ever-changing language and patterns of communication. It is a lexicon of 21st century youth slang, an overview of the factors shaping language, literacy, manners and social interactions, and a guide to bridging communication gaps. For educators, employers, leaders and parents who rely on technology and spoken and written communications to influence and engage across the generations, Word Up is an invaluable guide.