The Wright Way: 7 Problem-Solving Principles from the Wright Brothers That Can Make Your Business Soar
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Language: English
Published by Amacom Books, 2003
- Hardcover
- New
Hardcover
Condition: New
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- Title
- The Wright Way: 7 Problem-Solving Principles from the Wright Brothers That Can Make Your Business Soar
- Author
- Eppler, Mark
- Publisher
- Amacom Books
- Publication year
- 2003
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0814407978
- ISBN 13
- 9780814407974
An award-winning speaker, marketing specialist, and dedicated student of the Wright Brothers uses the experience of the famous first family of flight to create a plan for achieving success that is based on constructive conflict, addressing tough issues first, pursuing knowledge, and "inveterate tinkering."
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About the Author
Mark Eppler (Milford, OH) is an award-winning speaker, a former marketing executive in the electronics industry, and a passionate student of "everything Wright." He has taught business and management at Indiana University and is the author ofManagement Mess-Ups.
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