How to Write Successful Fundraising Letters
Language: English
Published by Jossey-Bass Inc Pub, 2008
- Softcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Fair
US$ 5.69
Quantity: 1 available
Add to basketItem description from seller
In this revised and expanded edition of his bestselling book, Mal Warwick provides fundraisers with even more essential tools for making their direct marketing program a success. He provides both general advice about the most effective direct mail strategies and specific guidance for readers interested in the details of a direct mail campaign.
Seller Inventory # 00103568626
- Title
- How to Write Successful Fundraising Letters
- Author
- Mal Warwick
- Publisher
- Jossey-Bass Inc Pub
- Publication year
- 2008
- Condition
- Fair
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0787999083
- ISBN 13
- 9780787999087
- Edition
- 2nd Edition
Refreshed and Revised:
- Gain insight into current trends in the field with updated cases, samples, and examples
- Access more content for small to medium NPOs with limited budgets and resources
- Learn the latest technology with new sections on typography and lay out
"Synopsis" may belong to another edition of this title.
About the Author
Mal Warwick, consultant, author, and public speaker, is the founder of Mal Warwick Associates and three related companies that provide a wide range of fundraising and marketing services to nonprofitclients throughout North America. Warwick has written or edited 18 books including Revolution in the Mailbox, The Five Strategiesfor Fundraising Success, and Fundraising on the Internet. He teaches fundraising throughout the world and chairs the Global Resource Alliance, which promotes civil society worldwide. Find more information on Mal and his books at www.malwarwick.com and www.josseybass.com/go/warwick.
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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