Synopsis
A revised and expanded edition of this book is now available. See Writing and Developing Your College Textbook, Second Edition: A Comprehensive Guide to Textbook Authorship and Higher Education Publishing, by Mary Ellen Lepionka (Atlantic Path Publishing, 2008). The second edition includes two new chapters on academic publishing models and the use of learning objectives in textbook packages. New examples, links, and models have been added or updated in every chapter. The second edition also features an expanded Glossary of publishing terms.
About the Author
Mary Ellen Lepionka is a writer, presenter, and publisher of professional resources for academic authors and editors. She conducts workshops in academic authoring and higher education publishing. Her background includes classroom teaching and curriculum development at the college and high school levels. In her 30-year career in educational publishing, in-house and as a consultant, Lepionka has worked on more than 80 textbook manuscripts, including 27 first editions. Her clients have included Prentice-Hall, Allyn and Bacon, Houghton Mifflin, McGraw-Hill Higher Education, John Wiley & Sons, Sage, Inc., and others, as well as corporate clients.
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