Zen and the Art of Business Communication: A Step-by-Step Guide to Improving Your Business Writing Skills

Susan L. Luck

ISBN 10: 1606499564 / ISBN 13: 9781606499566

Published by Business Expert Press 2016-09-11, 2016

About this Item

Seller Inventory # 6666-IUK-9781606499566

Bibliographic Details

• Title: Zen and the Art of Business Communication: A Step-by-Step Guide to Improving Your Business Writing Skills
• Publisher: Business Expert Press 2016-09-11
• Publication Date: 2016
• Language: English
• ISBN 10: 1606499564
• ISBN 13: 9781606499566
• Binding: Paperback
• Condition: New

About this title

Synopsis

In today's technology-driven world, business professionals increasingly find that who they are and how far they can go in their careers depends on their written image. Yet many of these same professionals find that their ability to communicate in writing lags far behind their abilities in other areas, even if they have a good undergraduate degree. Whether they never learned to write well or have forgotten some of the basic rules, or even never thought to apply simple writing concepts to their professional work, the result is the same: they find they need improvement, but don't know where to turn to get guidance to do so; and they need relief from the frustration of not being able to communicate as well as they would like to.This book aims to help in both areas. By combining the simplicity of Zen with the simplicity of the rules of good writing, it presents step-by-step guidance for improving one's business writing as well as improving one's stress level. Presented in a practical approach with exercises and applications, this book can be used, one lesson at a time, to lead the reader to the ideal of a clear, calm, competent, and professional written business image.

About the Author

Susan Luck is currently full professor of business in the Graduate School at Pfeiffer University. Certified as an advanced online instructor by the Online Learning Consortium (formerly Sloan C), the leading organization for online educators, she teaches both online and in the classroom. Dr Luck taught at various institutions and had significant experience as a corporate consultant and trainer. Her work has been recognized by the Association for Business Communication and in other publications. She is an arbitrator for FINRA and a certified mediator for North Carolina Superior Courts. In addition, she has significant experience as a professional writer.