Zero Budget Marketing: Using PR to Your Advantage
Language: English
Published by Notion Press, 2021
- Softcover
- New
Seller: California Books, Miami, FL, U.S.A.California Books
AbeBooks seller since October 27, 2023
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- Title
- Zero Budget Marketing: Using PR to Your Advantage
- Author
- Gupta, Ashish
- Publisher
- Notion Press
- Publication year
- 2021
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1684944678
- ISBN 13
- 9781684944675
We will understand and explore the world of 'Public Relations' which is done on a zero budget. Yes, you read it right. Zero budget. You do not need a single penny to market your product using PR.
Till date, Tesla has not spent a single dollar on paid ads. Yet, we know how strong their marketing is. The method they use is 'Public Relations'.
XIAOMI came to India a few years back and in no time went on to stand amongst the top 3 mobile sellers in the country, all this on a zero ad budget. The way they did it - 'Public Relations'.
We will explore all of this & much more in this book.
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