Jacquelyn A. Ottman

Jacquelyn Ottman is a native New Yorker and longstanding advocate for zero waste. She is now focused on reducing food waste by encouraging home cooks to discover the joy in transforming leftovers — what’s left from yesterday’s dinner into something new and special.

A scratch cook since childhood, and the daughter of a family whose business supplied some of NYC’s best restaurants with the highest quality meats since 1859, she is currently working on a multi-cultural history of leftovers, with implications for policy, education, and consumer behavior.

She is the author of three self-published books on her personal culinary history: “Family Gatherings: Five Recipes from Five Generations” (2000), a collection of family recipes; “Ottman and Company: One Daughter Remembers” (2017), the story of her family’s 150-year old NYC meat purveying firm; and "Connecting from a Quarantine Kitchen: My Shelter Island Pandemic Story." She is a member of the Culinary Historians Society of New York and the Authors Guild.

She is also immediate past chair, Manhattan Solid Waste Advisory Board, and founder and editor of WeHateToWaste.com.

For 30 years, she pioneered the field of Green Marketing, authoring three award-winning books on the subject which were translated into five languages. She shared her insights and strategies with the U.S. government, Fortune 500 firms, and audiences in North America, South America, Europe, and Asia.

Catch her in her spare time researching her family's history, writing her sustainability career memoir, and cooking up a storm in her NYC kitchen.

PUBLISHED BOOKS BY JACQUELYN A. OTTMAN

Environmental Consumerism: What Every Marketer Needs to Know, (with Eric Miller, Alert Publishing, 1991)

Green Marketing: Challenges and Opportunities for the New Marketing Age (NTC Business Books, 1993)

***Named "the definitive text on green marketing". Translated into Spanish, Portuguese, Italian***

Green Marketing: Opportunity for Innovation (McGraw-Hill, 1998)

The New Rules of Green Marketing; Strategies, Tools and Inspiration for Sustainable Branding (Berrett-Koehler, 2011)

***Named A Top Sustainability Book of the Year by Cambridge University, UK***

How to Make Credible Green Marketing Claims: What the Updated FTC Green Guides Means for Marketers (with David Mallen, Advertising Age, 2012

Family Gatherings: Five Recipes from Five Generations (2000)

Ottman & Company: One Daughter Remembers (KDP 2017)

If Trash Could Talk: Poems, Stories and Musings (KDP 2018)

Connecting from a Quarantine Kitchen: My Shelter Island Pandemic Story (KDP 2020)