Barry Schwartz

Barry Schwartz is Emeritus Professor of Psychology at Swarthmore College, and Visiting Professor of Management at Haas School of Business, U.C. Berkeley. He is the author of The Battle for Human Nature, The Costs of Living, The Paradox of Choice, Practical Wisdom (with Kenneth Sharpe), and Why We Work. His latest book, with Richard Schuldenfrei, is Choose Wisely.

Photo by Nico Lee

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