Arch G. Woodside
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Case Study Research: Theory, Methods, Practice
Woodside, Arch G.
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Organizational Culture, Business-to-Business Relationships, and Interfirm Networks (Advances in Business Marketing and Purchasing, 16)
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Designing winning products (Advances in Business Marketing and Purchasing, 10)
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Advances in Culture, Tourism and Hospitality Research
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Deep Knowledge of B2B Relationships Within and Across Borders (Advances in Business Marketing and Purchasing, 20)
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Case Study Research: Core Skills in Using 15 Genres
Woodside, Arch G.
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Tourism-Marketing Performance Metrics and Usefulness Auditing of Destination Websites (Advances in Culture, Tourism and Hospitality Research, 4)
Arch G. Woodside
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Trade Tales: Decoding Customers' Stories (Advances in Culture, Tourism and Hospitality Research, 14)
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