Paul Baines
Paul Baines is Professor in Political Marketing and Head of Executive Education at the University of Leicester School of Business, UK, Director, Baines Associates Limited and Mayor of Charnwood, 2021-2022. He is also a Visiting Professor at Cranfield and Aston Universities. He is a world authority on political marketing and propaganda, and a sought-after commentator and consultant on marketing and political marketing matters. In his spare time, he likes hill-walking, politics and current affairs, the cinema, and international travel.
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Marketing
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Fundamentals of Marketing 2e
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Essentials of Marketing
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Explaining Cameron's Comeback (Explaining... British General Elections)
Robert Worcester; Roger Mortimore; Paul Baines; Mark Gill
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MARKETING 3E P
Baines, Paul; Fill, Chris
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