Alan N. Schoonmaker

Dr. Schoonmaker’s six previous poker books sold over 100,000 copies in English and have been translated into French, German, Italian, Portuguese, and Russian. Their titles are:

1. The Psychology of Poker

2. Your Worst Poker Enemy

3. Your Best Poker Friend

4. Poker Winners Are Different

5. The Poker Party Is Over: What Will You Do Now?

6. How to Beat Small Poker Games

He collaborated with David Sklansky, poker’s foremost theorist, on DUCY? It applies poker and other gambling concepts to many business and social issues.

He had his own radio show on holdemradio.com and has appeared on several other radio shows.

He, Mike Sexton, and Jim McManus were the speakers at a seminar sponsored by the Global Poker Strategy Thinking Society at Harvard Law School.

He was an expert witness about poker psychology in an administrative hearing, and his testimony was stipulated in a subsequent lawsuit.

He played online poker as a member of Royal Vegas Poker’s team of experts.

His books on other subjects have been translated into French, German, Spanish, Dutch, Swedish, Japanese, and Indonesian. Their titles are:

1. Anxiety and the Executive

2. Executive Career Strategy

3. A Student’s Survival Manual

4. Selling: The Psychological Approach

5. Negotiate to Win

He’s a two-time Jeopardy champion.

He wrote and/or played the leading role in four video series. Two were part of multi-media training programs, Selling: The Psychological Approach and Negotiate To Win. The other two, Management by Objectives and Career Development, were produced and used by Mobil Oil Corporation and its subsidiary, Montgomery Ward. At one time Selling: The Psychological Approach was the world’s best-selling non-technical, computer-based course for business people.

His Ph.D. is in industrial psychology. He served on the faculties of UCLA and Carnegie-Mellon University and was a research fellow at The Catholic University of Louvain, Belgium, the world’s oldest Catholic University.

He was Manager of Management Development at Merrill Lynch and then started a consulting company, Schoonmaker and Associates. He personally taught or consulted in twenty-eight countries on all six continents for clients such as GE, GM, IBM, Mobil, Sun Life of Canada, Bankers Trust, Wells Fargo, Manufacturers Hanover, Chemical Bank, Chase Manhattan, Rank Xerox, and more than two dozen others. His personal clients’ annual sales exceed two trillion dollars.

You can find him on Facebook or email him at alan_schoonmaker@yahoo.com.