Pete Blackshaw

Pete Blackshaw is Co-Founder and CEO of BrandRank. AI, helping global brands earn trust and visibility in AI-powered search and recommendations. A veteran marketing leader with senior roles at Nestlé, Nielsen–McKinsey, Cintrifuse, and P&G, he has spent his career decoding how technology shifts power between brands and consumers. His first book, Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000, anticipated the rise of consumer voice online. His latest work helps CMOs navigate the next frontier: AI-driven discovery, reputation, and brand choice.