Alan R. Andreasen
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Strategic Marketing for Non-Profit Organizations
Andreasen, Alan; Kotler, Philip
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Strategic Marketing for Nonprofit Organizations
Andreasen, Alan R.; Kotler, Philip
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Social Marketing in the 21st Century
Andreasen, Alan R.
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Cheap but Good Marketing Research
Andreasen, Alan R.
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The Disadvantaged Consumer
Andreasen, Alan R.
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Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment
Andreasen, Alan R.
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Marketing Research That Won't Break the Bank: A Practical Guide to Getting the Information You Need
Andreasen, Alan R.
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Strategic Marketing for Non Profit Organizations
Alan R . Andreasen
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