Christopher H. Lovelock
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Public and Nonprofit Marketing
Lovelock, Christopher H.; Weinberg, Charles B.
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Services Marketing: People, Technology, Strategy
Christopher Lovelock; Jochen Wirtz
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Services Marketing: Global Edition [Paperback] [Dec 13, 2011] Christopher Lovelock . Jochen Wirtz
Christopher Lovelock . Jochen Wirtz
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Product Plus: How Product + Service = Competitive Advantage
Lovelock, Christopher
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Essentials of Services Marketing
Lovelock, Christopher; Wirtz, Jochen; Chew, Patricia
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Services marketing: An Asia-pacific perspective
Christopher Lovelock
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Principles of Service Marketing and Management
Christopher Lovelock; Lauren Wright
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Mercadotecnia de Servicios (Spanish Edition)
Christopher Lovelock
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