Mario Pricken
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Creative Advertising: Ideas and Techniques from the World's Best Campaigns
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Creative Strategies: Idea Management for Marketing, Advertising, Media and Design
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Publicidad creativa (Spanish Edition)
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The Essence of Value: Secrets of Desired Products- 80 Inspiring Strategies for Creative Companies
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CLOU: Strategisches Ideenmanagement in Marketing, Werbung, Medien und Design: Wie innovative Ideenschmieden die Alchemie der Kreativität nutzen
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