Roddy Mullin
Popular items by Roddy Mullin
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Promotional Marketing: How to Create, Implement & Integrate Campaigns that Really Work
Mullin, Roddy
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Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work 4th edition
Mullin, Roddy; Cummins, Julian
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Value for Money Marketing: A Guide to Measuring Marketing Performance (Marketing in Action Series)
Mullin, Roddy
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Direct Marketing: A Step-by-Step Guide to Effective Planning and Targeting (Marketing in Action Series)
Mullin, Roddy
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The Handbook of Field Marketing: A Complete Guide to Understanding and Outsourcing Face-To-Face Direct Marketing
Williams, Alison; Mullin, Roddy
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