Oz Almog

Oz Almog (1960) is a sociologist and historian of Israeli society and a faculty member at the department of Israel Studies, University of Haifa (since 2003).

His expertise is in macro-research, with an emphasis on identities, cultures, lifestyles, folklore, and generational shifts. He has published numerous articles and books (most of them in Hebrew) which have made waves among the general public. Many of his publications have won prestigious prizes and become best-sellers. His books on the Sabra generation and its role as a national symbol (The Sabra - The Creation of The New Jew. The University of California Press, 2000; Farewell to "Srulik" - Changing Values Among the Israeli Elite. Zmora-Bitan and University of Haifa Press, 2004) are considered textbooks and socio-historical classics of Israeli society.

His book Generation Y - As if there is No Tomorrow (The English translation was published under the title Generation Y - Generation Snowflake?), 2016 (co-authored with Dr. Tamar Almog) – has generated extensive media and public response (reviews, interviews, articles, thousands of posts and shares on social media, lectures, etc.) and has become one of the biggest non-fiction bestsellers of the last decade in Israel.

His latest bestseller Academia: All the Lies - What Went Wrong in the University Model and What Will Come in its Place, 2020 (co-written with Dr. Tamar Almog) received a groundbreaking public response in Israel, as it was reviewed extensively by all major media -- press, radio, television, social media, etc.