Gary Hennerberg has authored four books. His latest "Spinal Stenosis and Back Pain Treatments Reviewed," is a look at three dozen options for spinal stenosis sufferers. Often, these are options doctors aren't telling patients, or doctors are unaware these remedies exist. In this book, he describes treatment options, costs, and his results from the treatment.
Hennerberg has reinvented his skills multiple times in his career. His book "Crack the Customer Mind Code" was released in 2016. As a former marketing and product manager, agency executive, and now an in-demand consultant, creative director, and trainer, he has successfully transferred traditional offline marketing principles to online media.
He has long had a curiosity about the mind, evidenced in his 2009 book, "Urges," about his childhood growing up with a mysterious compulsive disorder.
As an adult and marketing professional, as he deeply thought about the characteristics of his most successful campaigns, he came to realize that aligning messaging with how the mind thinks is essential to remarkable success. Out of this analysis came his book, "Crack the Customer Mind Code."
With experience in cross-channel marketing, Hennerberg recommends the most effective and cost-efficient blend to generate sales. He blends copywriting and analysis--right brain/left brain thinking--that delivers a whole-brain approach to turnaround underperforming marketing campaigns.
Hennerberg is in demand as a consultant, speaker, trainer, and author.