Amy Florian

Amy Florian is a Thanatologist, visionary CEO, author, speaker, coach and teacher. Her work shines a light on grief and transition, topics widely overlooked in professional services industries.

Amy’s practical, insightful, and inspirational training is crucial in helping service professionals do the right thing for clients, retain business across generations, and attract new business from less educated competitors. An acclaimed speaker and expert, she has written or been featured in over 250 articles. Her books “No Longer Awkward: Communicating with Clients through the Toughest Times of Life” and "A Friend Indeed: Help Those You Love When They Grieve" are both multi-award winning.

Amy holds a Master’s Degree and is a Fellow in Thanatology (the highest level of certification in the field of grief studies). She taught a graduate class at Loyola University of Chicago for nine years, has worked with over 2,000 grieving people, and consults with firms, corporations, and individuals around the globe.