Marc Segan

Marc Segan's early experiments with penciling in circles on test forms got him into Princeton, where he majored in beer pong with a minor in Philosophy. Later he quit law school to become an inventor. That led to Hallmark's first musical greeting card, a slew of toys, animated Christmas decorations, weird Nickelodeon alarm clocks, and Disney high-tech animated art. He has also occasionally flirted with seriousness as co-founder of Quadlogic Controls, a leader in green-technology digital electricity metering and as president of the board of New York Stage & Film, producer of Vassar College's Powerhouse theater festival. Marc holds more than 40 patents, the latest for an innovative use of web avatars. He lives in NYC with his wife, cookbook author and lecturer Francine Segan, and their children, Samantha and Max, both of whom had great success using the BSAT to prepare for the SAT.