Shari Aaron

Shari Aaron is an innovative, strategic thinker and a thoughtful business leader in sustainability and market research. She excels at helping clients uncover driving consumer forces, identify changing marketplace dynamics and translate sustainability into successful business decisions.

As a former Partner at Yankelovich, Supervisor of Account Planning at Ogilvy & Mather and Founder of Fresh Marketing, Shari has worked with many distinguished clients including ClimateCounts.org, Coca???Cola, Hasbro, Kraft, Liz Claiborne, Ogilvy & Mather, StartingBloc, P&G, The Princeton Review, The Toy Industry Association, Red Cross, UNICEF and Uncommon Schools.